Sales

Blog | April 04, 2022
"Post," yes. "Pray," not for talent.
Talent sourcing at a time when jobs way outnumber candidates is the first critical step in a rigorous, strategic recruitment process. It may begin with writing and posting a job description but praying that your ideal candidate sees your ad …
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Blog | February 01, 2022
Recruitment is a Sales Process Step #1: Finding Quality Candidates
Recruitment is a priority equal to all your other top business priorities. Like them, it requires a strategy. For years, we’ve advised companies that they should think of recruitment as a sales process. For most leaders, that takes a different …
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Blog | December 08, 2021
Two Pillars of Building Community
It’s time we broaden and appreciate our concept of community since it surrounds us in nearly every aspect of our lives. Community begins with our families and friends and extends outward to our memberships in churches, clubs, groups that share our passion for everything from hobbies to golf, the towns or cities we live in and the organizations …
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Blog | August 03, 2021
Leading to Attract and Retain Top Talent
So, you’ve found the right person for a critical role in your business: the skills and experience you need, solid character and values, fun personality, and cultural fit. You know this person is interviewing with other companies … what’s the …
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Blog | May 01, 2020
Sales Driven by Intimacy
What does customer intimacy feel like? Many people don’t know because they’ve never experienced it, whether they’re sitting in the buyer’s or the seller’s seat. An intimate customer relationship is based on alignment, understanding, and deep connection. If your business …
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